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How do I join the Crown Club?

Eligible individuals can enroll in the Crown Club by either (1) visiting, clicking the box next to “I don’t have a card, assign me a virtual one,” and registering for a Crown Club account, or (2) downloading the App on a smartphone or tablet at, signing up for a virtual Crown Club card through the App, and registering the virtual card via the App. Unfortunately, new physical Crown Club cards are no longer available, but members who already have a physical Crown Club card may continue to use such card (an existing physical card or a virtual card, a “Card”). For eligibility requirements, please see the Crown Club rules at